The BIHC Swiss Diploma in International Hospitality Management is designed to prepare students for qualified employment in the international hospitality & tourism industry; and progression, if eligible, to a final year for a BA (Hons) in Hospitality Management.
The program equips future hoteliers with the necessary practical early in the program to ensure that they are able to operate quickly and competently within the rooms division environments and management operations. The supervisory and management competencies are developed throughout the program to provide the tools for assuming greater unit and people responsibility over time. On the successful completion of this course, students will be able to analyze and evaluate the defining characteristics of hospitality as a phenomenon, for example, the different cultural aspects of hospitality; explain the procedures of sales and marketing, based on evaluation and impact of international tourism on the hospitality industry; describe hospitality accommodation demand and supply and hotels expansion for a very competitive market; and evaluate and apply within the hotel management context, appropriate theories and concepts from supporting management subjects.
Other important aspects are included and delivered in a continuous mode from year 1 to year 2, such as food and beverage management and events, revenue management, accounting, sales and marketing and human resources and, most importantly, the development of supervisory skills through the Food and Beverage Operations Supervision Practical as well as the Applied Hotel Operations module (AHO).